Class - Newspaper
This article taken from the Daily Mail is creating a negative representation of Tulisa as it is labelling her as a 'chav' and describes Louis Walsh's comment as a blast. The text shows that 60 year old Louis is making the 24 year old out to be big headed and under the illusion that she is a big celebrity. The headline and the comments would be embarrassing for Tulisa. The media producer is trying to represent Tulisa in a negative light by using slang insults and nick names like chav. The producer could have taken any of the things Louis Walsh said in his interview but they decided to take the line which insults Tulisa and describes her in a negative way. Although she is a well known celebrity and is probably quite wealthy, this article is suggesting that she is actually working class with little education and not very cultured. The Daily Mail is a newspaper with a reputation of representing people in different lights through selection of images and headlines and this is a great example of this.
Gender - TV Show
The TV show Loose Women represents the female gender in a negative light as it assumes that all women in the UK are like the ones on the show in the way of being very opinionated and enjoy spending the day gossiping. This is evident in the clip I have chosen as the constant use of sexual innuendo represents women as dirty and unable to take anything seriously or maybe with intelligence. The media producer of this show is trying to create a fun and relaxed atmosphere for the audience to make it feel as if they are friends with the women. However in doing this, the female gender is labelled as this type of person which creates a negative effect. Also the fact that there is a not a black member of the cast could suggest that black women cannot engage in a fun and light hearted conversation like this one and that white women in the UK can't have a laugh with a black friend as they could with a white friend which is presented in this show.
Age - Film
The film Kidulthood creates a very negative representation of teenagers and the youth in the UK. Throughout the film and in the clip above there is constant use of bad language and violence. Teenagers are often accused of being louts in today's media and this film backs up this idea. Anyone watching this would assume that this is what the majority of teenagers are like in the UK and the media producer has made this happen with the language and actions used by the characters in the film. It is very common in the media for people of this age to be represented negatively as we often see news articles reporting a crime committed by a teenager in the UK. This clip from Kidulthood supports this view making people have a stronger belief that this is what teenage life consists of. This is very unfair on teenagers as the majority are the complete opposite to what is portrayed by the media producer in Kidulthood however they will be affected negatively in the way they are treated by older people because this is how the age group is represented in films like this.
Race - TV Show
Top Boy creates a negative representation of Black British people as it is revolved around 'gang violence.' This creates a stereotype that all people who are involved in gang violence today are Black British rather than White British. The media producer makes this representation by the main characters in the show being from a black background and them being often involved in violence. This is a very one dimensional representation of ethnic minorities in the UK and could be deemed offensive by those who are from a background like the one shown in the series. This is not only a negative representation of race, it is also showing the area of East London and Hackney in a negative light. First of all it is suggesting that everyone in this area lives a life like this one and that they are also of Black British ethnicity. The show offers one lifestyle in Hackney and not for example ambitious black people fulfilling their education and gaining a career. Anyone of a different race watching the programme could be left with the idea that this is what every black person is like today, especially in London.
Sexuality - TV Show
The character Daffyd Thomas in the TV show Little Britain creates a negative representation of homosexuals as it stereotypes the way they dress, speak and the opinions that they have. The media producer has made this very over the top for comedic effect which could leave people to label every homosexual in this way. Anyone who watches this programme may be left with homophobic views as they may feel that any gay person they meet will act and dress as ridiculously as Daffyd Thomas. Gay people watching the show would also be very offended as it makes them out to be a laughing stock as they are the main source of the comedy in the sketches. Other people may begin to make fun of gays more after watching Little Britain which is negative for society, despite the fact that the creator of the character Matt Lucas is gay himself.
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